Use SEO to Increase Your Store’s Discoverability
We are the best SEO agency in Chennai. You want to get your content in front of the correct people. They are the ones that share your content; they are the ones that link to your content; they are the ones that can assist amplify your own innovative content.
Make Sure Your Site is Responsive
The days when internet browsing was done purely on desktop PCs are long gone. Today, many more peoples are than ever before are using mobile devices to access the web, and if you force your viewers to pinch and scroll their way around your site, you’re normally telling them to go elsewhere. We are the best web designing company in Chennai, Even if you have a basic website, you still want to ensure that it is accessible and comfortably viewable across a range of devices, including fewer smartphones.
Establish Content Writing Guidelines
Content writing guidelines assist in normalized the quality of content you produce. Developed a portion of a website style guide.
- Content formatting requirements
- The preferred tone of voice
- Content lengths
- Image use
- Fact-checking and citing requirements
- Internal and external linking
- Editorial workflow
- SEO requirements
Whatever industry you’re in, chances are there are at least one or two important conventions and conferences that are relevant to your business. Attending these events is the best idea speaking at them is even better. Even a halfway decent speaking engagement is a good step to visualize yourself as a thought leader in your industry and gain significant exposure for your website.
But how do you get started with outreach?
It starts with a list. You design a list of sites and journalists relevant to both your niche and the content you’ve created. And when we say list, we aren’t talking about 15 or 25 people. You want to create lists with 200s of sites and journalists to get the best ROI for your outreach efforts.
Can your visitors actually find your store online?
When visitors search for your products online, you want your store to be one of the topmost results for that search, especially since ⅓ of all clicks go to the first organic result on Google. That prized higher position is a key ingredient for creating sustained, qualified website traffic for your online store.
Post Content to LinkedIn
LinkedIn has become much more than a means of identifying another job. The world’s highest professional social network is now a valuable publishing platform in its own right, which means you must be posting content to LinkedIn on a normal basis.
Gather Data and Publish Reports
Getting traffic to a trendy website can be hard. Especially, when you don’t yet have a large copywriting content to churn new pieces daily.
So focus on quality over quantity in your previous days. Go on a deep Internet dive and gather some interesting industry information, then pack it into a comprehensive report and publish it on your website.
Optimize Your Site
After completing keyword research, it’s the right time to optimize the site, specifically things like title tags and <h> tags and the content (the body of the page) itself. We are the best web development company in Chennai.
On-page optimization is the most important thing because including the keywords you need to rank for within your <h> tags and on-page content can, well, help you rank for them. Your Meta data title also serves as a call-to-action within the SERPs, enticing people to click through to your site instead of a competitor’s (or it will if you write the best one!) Don’t go overboard on the keyword front, though. Write for clicks first and keywords next.
Another key component of optimization is your Meta descriptions. Unlike title tags, <h> tags, and your body content, Meta descriptions couldn’t affect rankings. They do, however, affect clicks.
Best blog posts have a long shelf-life. A data-backed post, published on your site could be later repurposed into:
- A series of social media posts
- Downloadable charts, graphics, PDFs, etc.,
- The audio version shared on unauthorized platforms
- Narrated or screencast video
- Email marketing sequence
- Syndicated content for guest posting
Examine Your Analytics Data
Google Analytics is an invaluable source of information on just about every thinkable aspect of your site, from your most popular pages to viewer’s demographics. Keep a close eye on your Analytics data, and use this data to inform your promotional and content strategies. Pay attention to what posts and pages are proving the most famous. Inspect visitor’s data to see how, where and when your site traffic is coming from.
With so many businesses trying to develop the website traffic, there are many opportunities for backlink exchanges. Reach out to suitable sites and offer your content as an additional resource to include in one of the site’s posts. To add an additional incentive, you can provide a mutually beneficial backlink exchange, offering to add one of their links to a post of yours as well.
That’s exactly what we did for one of our visitors, Rainbow Muffler & Brake. We built a blog post for them called, “The Essential Road Trip Checklist for Your Car.” We then found relevant websites through the Pitch box and reached out to those sites to see if they needed to encourage our post.
Start Guest Blogging
Before you say it not, real guest blogging isn’t dead, despite what you may have heard. Protecting a guest post on a reputable site can increase blog traffic to your website and assist design your brand into the bargain. Be warned, though standards for guest blogging have transformed radically during the past eighteen months, and spammy tactics could result in firm penalties.
Research the Competition
If you haven’t used software such BuzzSumo to check out what your competitors are up to, you’re at a huge disadvantage. These services aggregate the social performance of specific sites and content to give you an at-a-glance view of what topics are resonating with readers and, most importantly, making the rounds on social media. Find out what people are reading and talking about, and emulate that specific content to bring traffic to your website.